Students are forward-thinking, experimental but also fiercely loyal to brands that they feel buy into the student mindset and experience. They have a high-level of disposable income, despite being low-earners. Students try new products first, spend money on things they WANT and use social media more than any other group. Getting your product into the hands of students can see it take off.
Crowdify has ‘Wicked Student Nights’ in its group; one of the UK’s largest student event brands. This allows us to achieve unrivalled direct access to students on and off campus.
Crowdify has worked with Wicked Student Nights to deliver successful campaigns for brands such as Lynx, Verge Magazine, MTV, Jägermeister, Bjorn Borg, Wicked Campers, Stoke Travel, Kiss, Jose Cuervo, Vue Cinemas, Urban Nest, Victoria Halls, UK Sports Clubs and many more.
Crowdify staff will put your brand direct into the hands of students, whilst our event partners enhance our direct marketing through event sponsorship, exclusive social media networks and focus groups.
We work with Student Unions all year round, so whether it’s data capture inside a popular student party, product sampling on campus, focus groups to discuss new ideas or large event promotion, Crowdify will build a bespoke campaign to maximise your ROI.
Years of successful events.
Students a week.
Exclusive University partnerships.
Live and weekly updated database.
Student reach across the UK.
Social Media Following.
Targeting students on their own turf is a great place to start, but needs to be handled efficiently and effectively. Interactive campaigns are popular and product sampling can often lead to queues as word spreads fast through student social networks.
Crowdify has contacts across the country for on campus marketing. We can take care of everything from campaign concept, design, logistics, staffing, implementation, feedback and reporting. No matter your brand, we have the knowledge and understanding of how to engage students, excite them and turn them into your customers.
We have worked with brands across all sectors including food and drink, health and fitness, finance, housing, recruitment, lifestyle, fashion, travel and more. We can create something amazing for you.
Targeting students through events can be an amazing way to spread the word about your brand, introduce new ideas and concepts, engage with customers and leave a lasting impression. Sponsorship of existing, successful events – “plug-ins” – are ideal for companies who do not have a huge budget and want to target students in a specific area. Plug-ins work because the students are already guaranteed to be coming to the event and your sponsorship enables you to run experiential campaigns to a targeted audience. Sampling, gaming, competitions and awareness campaigns all work well in this environment.
For brands with larger ambitions we can create bespoke events. As you can imagine, with a bespoke event the world is your oyster! Crowdify’s events team can cover everything from concept to execution on a national basis and the staffing team can manage everything revolved around recruiting the right brand ambassadors.